Hello Clever launches Embedded Loyalty API to help brands turn transactions into growth
Sydney, Australia – 6th May, 2025
Hello Clever has launched Embedded Loyalty — a white-label API that lets any brand offer real-time rewards like Instant Cashback directly inside their app or checkout. No points. No delays.
“Customers want to feel appreciated instantly. And businesses want to drive real outcomes — not just report on them,” says Caroline Tran, Co-Founder & CEO. “That’s what Embedded Loyalty delivers.”
Loyalty That Acts Like a Growth Engine
Since 2022, Hello Clever’s Instant Cashback Rewards system has helped brands across retail, QSR and tech increase customer retention through frictionless, real-time incentives.
Now, Embedded Loyalty delivers that capability as an API — letting your loyalty live exactly where your customer already is, while your team controls the logic, the look, and the results.
Built for Scale, Not Just Speed
Most loyalty platforms offer clunky integrations, delayed rewards, or out-of-the-box UX that doesn’t reflect your brand.
Hello Clever’s Embedded Loyalty is different:
- Instant Cashback – Delivered at the moment of purchase (omni-channel)
- Repeat Purchase Engine – Build custom return behaviour triggers
- Real-Time Campaign Insights – Live performance dashboards and editable rules
- Enterprise-Ready API – Sandbox access, documentation, SDKs and support
- Milestone Rewards (coming soon)
- Clever AI (additional) – Forecast the ROI of your campaign before you invest. Spot churn before it hits your bottom line.
Enterprise Support, Startup Speed
From high-volume retailers to fintech platforms and hospitality groups, Embedded Loyalty is built to flex. Whether you need embedded rewards inside your consumer app or a full loyalty replacement strategy — we’ve got the infrastructure to support it.
“It’s loyalty, the way it should’ve always been — rewarding, instant, measurable, and unmistakably yours,” added Chris Haylock, Head of Business Development & Strategy.
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